Privacy Policy

Last Updated: July 1, 2026

Introduction

This Privacy Policy ("Policy") explains how Ellis Laine Creative Marketing LLC, doing business as Ellislaine ("Ellislaine," "we," "our," or "us"), collects, uses, discloses, and protects personal information through our website at ellislaine.com (the "Site"), our forms, our communications channels, and our related business activities.

Please also review our Cookie Policy, Terms of Use, and SMS Terms & Conditions. By using the Site or providing your information to us, you acknowledge you have read and understood this Policy.

1. Who We Are

Ellis Laine Creative Marketing LLC is a creative marketing agency based in Redding, California. We help businesses grow through strategy, design, digital advertising, and AI-powered marketing systems.

Contact Information: Ellis Laine Creative Marketing LLC 1766 California Street Redding, CA 96001 Phone: (530) 395-2310 Email: support@ellislaine.com Website: ellislaine.com

2. Information We Collect

2a. Information You Provide to Us (Identity & Contact Data)

We collect personal information you voluntarily provide when you contact us, fill out a form, request a consultation, or communicate with our team. This may include:

• Full name

• Email address

• Phone number and mobile phone number

• Business name and job title

• Business address

• Project details, goals, or marketing information you share

• Messages, inquiries, and correspondence

• Communication preferences

• Payment information (processed by third-party payment processors — we do not store full card numbers)

2b. Information Collected Automatically (Technical & Usage Data)

When you visit the Site, we and our third-party analytics and advertising partners automatically collect certain information about your device, browser, and on-site activity. This includes:

• IP address — transmitted to Google, Meta, and other third-party services described below

• Browser type and version

• Device type and operating system

• Pages visited, time on page, and navigation paths

• Referring website (where you came from before landing on our site)

• Date and time of visit

• Unique device and browser identifiers (including cookie identifiers and advertising IDs)

• General geographic location derived from IP address (approximate)

This information is collected through cookies, pixel tags, and similar tracking technologies. See our Cookie Policy and Section 6 below for details.

2c. Information Collected Through Third-Party Advertising & Analytics Tools

To optimize our operations, market our services, and communicate with visitors, we share or process data with the following trusted third-party providers:

Google Analytics — We use Google Analytics to understand how visitors interact with our Site (page views, session data, user behavior). Google Analytics collects your IP address and device/browser identifiers and transmits that data to Google's servers. Google may use this data in accordance with its own privacy policy. To opt out of Google Analytics data collection, you may use the Google Analytics Opt-Out Browser Add-On or adjust your cookie preferences through our cookie consent banner. Learn more at Google's Privacy Policy.

Meta Pixel (Facebook Pixel) — We use the Meta Pixel to measure the effectiveness of our advertising on Meta platforms (Facebook and Instagram) and to enable retargeting — showing our ads to people who have previously visited our Site. The Meta Pixel collects your IP address, browser identifiers, and on-site activity data and transmits it to Meta Platforms, Inc. Meta may use this data in accordance with its own privacy policy. To manage Meta's use of your data, visit Meta's Privacy Center. You can also opt out through our cookie consent banner.

Live Chat and Communication Widgets by HighLevel, Inc. (GoHighLevel) & LeadConnector: When you interact with our integrated live chat widget or submit custom forms, your contact information, chat log transcripts, and submission details are processed via LeadConnector scripts and securely stored inside our HighLevel customer relationship management (CRM) ecosystem. This data is strictly used to answer your requests, follow up on leads, and manage our customer relationships. You can review the HighLevel Privacy Policy for more information.

Important: When you visit our Site, your IP address and device identifiers are transmitted to the third-party services listed above. We operate a cookie consent management system that blocks non-essential tracking scripts from running until you have given consent. Essential cookies necessary for Site functionality load automatically.

2d. Information From Third Parties

We may receive information about you from third parties, such as referral partners, social media platforms (when you interact with our pages or ads), or publicly available sources.

3. How We Use Your Information — Processing Activities

4. Online Advertising and Retargeting

We and our advertising partners (Google, Meta, GoHighLevel) use information collected through cookies and pixels on our Site to:

• Measure advertising effectiveness — understand how many visitors took action after seeing an ad

• Retargeting — show our ads to people who have previously visited ellislaine.com when they use Meta platforms (Facebook, Instagram) or browse other sites within Google's display network

• Lookalike audiences — ask our advertising partners to identify and show ads to new users who share characteristics with our existing Site visitors

These activities may involve the sharing of personal information (such as your device identifiers or hashed contact data) with Google and Meta. This sharing may be considered a "sale" or "sharing" of personal information under California privacy laws where applicable.

You can opt out of these advertising uses at any time through our cookie consent banner or by using the "Your Privacy Choices" link in our Site footer. You may also opt out directly through Google's Ad Settings and Meta's Ad Preferences.

5. How We Share Your Information

We do not sell or rent your personal information. We may share limited personal information with trusted service providers only as necessary to operate our business and fulfill your request.

Service Providers and Vendors: We share personal information with vendors who help us operate the Site and deliver services, including:

• Payment processors (e.g., Stripe)

• Website hosting (Squarespace)

• CRM and marketing automation (GoHighLevel / HighLevel Inc.)

• Analytics providers (Google Analytics / Google LLC)

• Advertising platforms (Meta Platforms, Inc. / Google LLC)

• Email and communication tools

• Accounting and legal advisors

These vendors are permitted to use your information only as needed to perform services on our behalf.

Advertising Partners: As described in Section 4, we share device identifiers and usage data with Google and Meta for advertising purposes. This is disclosed as a "share" for cross-context behavioral advertising.

Legal Requirements: We may disclose personal information if required by law, court order, subpoena, or other legal process, or where we believe disclosure is necessary to protect the rights, property, or safety of Ellislaine, our clients, or the public.

Business Transfers: If Ellislaine is acquired by, merges with, or transfers assets to another company, your personal information may be transferred as part of that transaction.

Aggregate and De-Identified Data: We may use and share information that has been de-identified or aggregated so it can no longer be associated with any individual.

6. Cookies and Tracking Technologies

We use cookies, pixel tags, and similar technologies on our Site. Non-essential cookies (analytics, advertising, personalization) are blocked until you provide consent through our cookie consent banner.

Cookie Categories:

• Strictly Necessary — Required for the Site to function. These load automatically and cannot be disabled.

• Analytics — Help us understand Site usage (Google Analytics). Loaded only after consent.

• Advertising/Marketing — Enable retargeting and ad measurement (Meta Pixel, Google Ads). Loaded only after consent.

• Functional — Support Site features like the chat widget. Loaded only after consent.

See our Cookie Policy for a complete table of cookies used, their purposes, and retention periods.

You may withdraw or change your cookie consent at any time by clicking "Cookie Preferences" in our Site footer.

7. Global Privacy Control (GPC)

If your browser sends a Global Privacy Control (GPC) signal indicating that you do not want your personal information sold or shared, we will treat that signal as a valid opt-out of the sale and sharing of your personal information for cross-context behavioral advertising, to the extent required by applicable law.

8. SMS Communications

If you provide your mobile phone number and opt in to receive text messages from Ellislaine, you may receive SMS messages related to appointment confirmations, service updates, follow-ups, and occasional promotional communications.

SMS consent and mobile phone numbers are never sold, rented, or shared with third parties or affiliates for marketing purposes. All categories of data sharing described in this Policy exclude text messaging originator opt-in data and consent.

For full details on our SMS program, opt-in process, opt-out instructions, and your rights, see our SMS Terms & Conditions.

9. Data Security

We take reasonable administrative, technical, and physical precautions to protect your personal information from unauthorized access, misuse, or disclosure. Our Site uses HTTPS (secure transmission). Access to personal information is limited to employees and service providers who require it for specific business functions.

No method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, but we are committed to protecting your information using commercially reasonable practices.

10. Data Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected, including to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. When personal information is no longer needed, we delete or anonymize it.

If you opt out of marketing communications, we retain your contact information on a suppression list to ensure we do not contact you again unless you subsequently opt back in.

11. Your Privacy Rights

Depending on your state of residence and applicable law, you may have the following rights:

• Right to Know — Request information about the categories and specific pieces of personal information we have collected about you, including sources, purposes, and third parties.

• Right to Delete — Request deletion of your personal information, subject to legal retention requirements.

• Right to Correct — Request correction of inaccurate personal information.

• Right to Opt Out — Opt out of the sale or sharing of your personal information for cross-context behavioral advertising. Use our cookie consent banner or the "Your Privacy Choices" link in our footer.

• Right to Non-Discrimination — You will not receive discriminatory treatment for exercising your privacy rights.

• Right to Data Portability — Request a copy of your personal information in a portable format.

To exercise any of these rights, contact us at: Email: support@ellislaine.com Phone: (530) 395-2310 Mail: 1766 California Street, Redding, CA 96001

We will respond to verifiable requests within 45 days. For complex requests, we may require additional time and will notify you within the initial 45-day period. We may need to verify your identity before processing your request.

If we deny your request, we will explain our reasons and provide information about how to appeal. You may also contact your state attorney general's office to submit a complaint.

12. California Privacy Rights (CCPA/CPRA)

California residents may have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), depending on whether those laws apply to our specific business activities. These rights include:

• Right to know, delete, correct, and opt out as described in Section 11

• Right to limit use of sensitive personal information (where applicable)

• Right to appeal denied requests

"Your Privacy Choices" / "Do Not Sell or Share My Personal Information" To opt out of the sale or sharing of your personal information for advertising purposes, use our cookie consent banner or click "Your Privacy Choices" in our footer.

To exercise your California privacy rights, contact us at support@ellislaine.com or (530) 395-2310.

13. Children's Privacy

Our Site and services are not directed to children under the age of 16. We do not knowingly collect personal information from children. If we learn that we have collected personal information from a child under 16, we will promptly delete it. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@ellislaine.com.

14. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the content or privacy practices of those sites. We encourage you to review the privacy policies of any third-party websites you visit.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. When we update this Policy, we will revise the "Last Updated" date at the top. Your continued use of the Site after an update constitutes acceptance of the revised Policy. We encourage you to review this Policy periodically.

16. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about our data practices, please contact us:

Ellis Laine Creative Marketing LLC 1766 California Street Redding, CA 96001 Phone: (530) 395-2310 Email: support@ellislaine.com Website: ellislaine.com